Guide
The real cost of a missed call.
Every unanswered ring is a customer deciding whether to wait for you or call the next business on Google. Many of them don’t wait.
Do the math for your business
We don’t quote industry-wide percentages here — the numbers that matter are yours. Take a Thunder Bay plumber who misses three calls a week, with an average job worth $400. Every one of those callers who books someone else instead is $400 of work gone, and a few a week adds up over a year. A salon missing five booking calls a week at $60 a visit is in the same position, before counting repeat visits from those clients.
The formula is simple: missed calls per week × your average sale × the share of those callers you think would have booked × 52. Use your own missed-call log and your own guess for that share.
Why voicemail doesn’t save you
Voicemail feels like a safety net, but many callers treat it as a dead end and hang up without leaving a message. Worse, missed and unreturned calls show up in your reputation, in reviews from people who couldn’t get through.
What answering every call actually requires
A full-time receptionist costs $35,000+ a year and still goes home at 5. A human answering service charges per minute and mostly takes messages. The third option is an AI receptionist: it answers every call instantly, 24/7, collects the caller’s details, books appointments, and texts you a summary — for a flat monthly rate. See our Canadian pricing guide or the FAQ for the honest trade-offs.
Calculate your missed-call cost
Slide in your numbers below to estimate what missed calls may be costing your business, and how that compares with the monthly cost of a GetFavours plan.
Your numbers
Missed-call opportunity $4,287 a month. Estimated recovered $1,715 a month. The English plan costs $249/mo. At these numbers it pays for itself.
Missed-call opportunity
a month in orders from missed callers who would have bought — before anyone wins them back.
The breakdown
These are sales, not profit — your own costs (materials, food, staff time) still come out of the recovered amount.
Try the demo receptionist yourself, or book a call and we’ll scope your setup together.
Estimate for illustration, not a promise — adjust the sliders to your real numbers. Restaurant plans are priced per location; setup is scoped on your demo call.
Hear how GetFavours answers: call or text (807) 300-9458 or book a demo.